Monday, March 3, 2014

Biochar Sales Assignment


Biochar Sales Assignment.  Due date Wednesday  30 points


Design a one page 8.5”  X 11” advertisement for selling biochar online.   The advertisement should communicate your understanding of how biochar works  as well as your understanding of the competitive nature of the market.

The advertisement should include:

1.     Interesting name for your product  and Buy It Now Price
2.     Colorful original graphic.  You may not use graphics that you did not create
3.     Description of product to include:

weight and/ or  volume
size of char particles
picture of char particles
how char was made  (ex high temp pyrolysis of hard wood pellets)
Country of product origin of product



4.     Instructions for using the char  (example—how to inoculate with compost, how to charge with either compost tea or other high nitrogen sources, and how to mix with soil, either in pots or in ground

5.      Explain method of biochar action ---ie symbiosis with mycorrhiza, plants and nitrogen fixing bacteria, as well as the fact that the biochar is a general nutrient sponge for NPK, so less fertilizer runs off

6.     Print out the one page label with the graphic.   This does not have to include all of the information   but should at least include the essentials.      The total information can be more than one page if required.  

No comments:

Post a Comment