Biochar Sales Assignment.
Due date Wednesday 30 points
Design a one page 8.5”
X 11” advertisement for selling biochar online. The advertisement should communicate your
understanding of how biochar works as
well as your understanding of the competitive nature of the market.
The advertisement should include:
1.
Interesting name for your product and Buy It Now Price
2.
Colorful original graphic. You may not use graphics that you did not
create
3.
Description of product to include:
weight and/ or volume
size of char
particles
picture of char
particles
how char was
made (ex high temp pyrolysis of hard
wood pellets)
Country of product
origin of product
4.
Instructions for using the char (example—how to inoculate with compost, how
to charge with either compost tea or other high nitrogen sources, and how to
mix with soil, either in pots or in ground
5.
Explain
method of biochar action ---ie symbiosis with mycorrhiza, plants and nitrogen
fixing bacteria, as well as the fact that the biochar is a general nutrient
sponge for NPK, so less fertilizer runs off
6.
Print out the one page label with the graphic. This does not have to include all of the
information but should at least include
the essentials. The total
information can be more than one page if required.
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